Optimize titles & meta descriptions A strong page title and meta description increase the organic click-through rate for a website. Text ads with a high CTR are interesting to use because they have already been proven to score well. It is also interesting to test what works best. Create with a different headline or description for one ad group. Then use the best result to optimize the titles and meta descriptions. In Google Search Console you can easily make an export of the overview of pages with corresponding CTR.
First, optimize the pages with an average low CTR, which do bring in organic traffic. This makes the result more visible and measurable. . Use structured data for Google Shopping Do you already use Google Shopping, but is there no structured data on the website yet? Then implement photo editor this as soon as possible. This implementation allows Google to get the most up-to-date data faster and automatic article updates . When an item is sold out or there is a price change, it is picked up and processed faster. This prevents temporary disapprovals if prices and stock do not match.
If the most recent price in the data feed is $ , but the product page shows $ , the price will automatically be updated to $ in the shopping ad. This ensures that ads are not disapproved and provides a better user experience for the visitor. Structured data must match the value that the user sees. Note that this data is not generated with JavaScript after a page has been loaded. Make sure it is available in the HTML. Also, do not adjust prices according to the user's IP address. Are you not actively using both channels at the moment? Then remember that these can help and strengthen each other enormously. Are both channels being used.