Customer will ensure optimal ROI with enough data based on how they will respond to the right product at the right time. . Use social media to research potential customers Facebook is a very useful market research tool that is costeffective and reveals user engagement that can help identify how your target audience behaves. This can make for a very effective advertising campaign.
Many businesses on social media provide easy access to user data. If you have a business account, you can access the demographic page of the target audience and filter your research by gender, age, page Malaysia Phone Numbers 22 Million List likes, location, activity, household, purchases, etc., so you can set different paradigms for different target audiences and run tests to further refine your customers’ personas.
Facebook’s Ads platform allows you to create custom ads to target very specific groups, and you can also create custom audiences by uploading email list segments to Facebook and accessing profiles of similar customers. . Conduct Competitor Analysis In addition to direct market research, it is also important to take the competition into account. There are several reasons for this: